David Morris is Director of e-Learning for Coventry University. Until December 2004 he was the Founding Dean of Coventry Business School. He was one of the pioneers of online learning in the UK and successfully introduced Web-CT into Coventry University in 1999. He also developed the Cable and Wireless Virtual Academy concept which designed and delivered a 100% online Masters course in Communications Management to over 250 students around the world. His major current task is to develop and implement organisation wide strategy for e-learning across the university. This has resulted in the introduction of a third generation e-learning platform, CUOnline2, built on a modular architecture and integrating a VLE, digital repository, an e-portfolio along with a range of sophisticated communication and collaboration tools. He is a member of the JISC Learning and Teaching Committee.